Global Social Casino Market: Size, Trends & Forecasts (2019-2023 Edition)
The report provides a unique tool for evaluating the market, highlighting opportunities, and supporting strategic and tactical decision-making. This report recognizes that in this rapidly-evolving and competitive environment, up-to-date Marketing information is essential to monitor performance and make critical decisions for growth and profitability. It provides information on trends and developments, and focuses on markets, capacities and technologies, and on the changing structure of the Social Casino.
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Top Leading Companies of Global Social Casino Market are Caesars Entertainment Corporation, International Game Technology Plc. (IGT), Scientific Games Corporation, Zynga Inc. and others.
The leading players of Social Casino industry, their market share, product portfolio, company profiles are covered in this report. The leading market players are analyzed on the basis of production volume, gross margin, market value, and price structure. The competitive market scenario among Social Casino players will help the industry aspirants in planning their strategies. The statistics offered in this report will be precise and useful guide to shape the business growth.
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Gaming is defined as the execution of specialized programs called as electronic games or video games on some specific game platforms. The gaming term is basically devised as a synonym for gambling, even though all electronic games do not involve gambling. The different devices on which games applications can run are consoles, personal computers (PC), Web and Applications (apps), Mobile and Handheld Consoles.
Social gaming most commonly defined as playing online games offered and hosted on social networking platforms or on online social gaming platforms which allow or involve social interaction between players. The characteristics of social gaming are based on social platforms, allow casual gaming, free-to-play, turn based games, involve virtual currency and accessible through mobile phone applications.
Social casino is a sub segment of social gaming which permit players to play casino based social games, which is inspired by real money versions of the casino games. Social casino gaming is the gambling of a virtual currency without the chance of real loss or gain. Generally, there are two business models employed in the social casino gaming industry named as Up-front and Free game or freemium or free-to-play commercial model. The different categories or types of social games are casino style, poker, slots, bingo and various other table games.
The global social casino market is expected to increase at high growth rates during the forecasted period (2018-2022). The global social casino market is supported by various growth drivers, such as, rising number of social media users, growing global population, budding internet penetration, emerging smartphones and gaming traffic, etc.
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