BASF and Fabbri Group have developed a continuous solution for cling film used in fresh-food packaging. Fabbri Group Outcome the highly transparent stretch film Nature Fresh. Meat, seafood and fruit and vegetables can be wrapped manually or with automatic packaging equipment. It is the first certified compostable cling film that combines optimal breathability for an extended shelf life of fresh food with high transparency and excellent mechanical properties for automatic packaging. Nature Fresh is food-contact approved according to US and European standards.
The major players of Fresh Food Packaging Market include Amcor, Bemis Company, Graphic Packaging International, Sealed Air, Smurfit Kappa Group, Anchor Packaging, BALL, Berry Plastics Group, COVERIS, Interflex Group, International Paper, Leucadia National, LINPAC Packaging, Pactiv, Reynolds, Sonoco Products Company, WestRock Company
Cling or stretch film is a flexible thin film that is predominately used for packaging and applied in a stretch-wrap process. Wrapping process can be done manually or by machines. Carsten Sinkel from Global Business Development Biopolymers at BASF says: “We observe a changing market environment: The market is looking for alternatives to PVC that is today’s performance standard for most cling film packaging of fresh produce. PE films are lacking in performance, often leading to a reduced shelf life of packed fresh food.
Fresh food packaging provides total protection from damage, spoiling of food, hindering resistance, and avoids any physical, chemical, or biological changes in food items. In some cases, it also adds nutrition information of ingredients used in the products’ manufacturing along with the percentage of edible product available for sale. The adoption of the labels and attractive packaging for food attracts potential customers to purchase the targeted food products. The information on the packaging comprises information such as how to use the product, recycle the product, and dispose of the product.
Fresh food packaging market is majorly driven by the growing demand for extended shelf-life of the potential product. Rising demand for the processed and fresh food expedites the introduction of the variety of packaging in the market. Moreover, changing lifestyle and increasing trend of nuclear families will also boost the fresh food packaging market in the near future. Increasing disposal income and rising awareness about hygienic food products of the people across the world also positively impacts the global market growth. In addition, many advantages of the fresh food packaging such as protection, containment, preservation, proper utility, and easy communication and may foster the market growth. Conversely, stringent government regulation regarding environmental concerns may restrain the market growth in the future.
Fresh Food Packaging market is segmented types such as Rigid Packaging, Flexible Packaging. Market Segmentation by Applications: Fruits and Vegetables, Meat and Poultry, Fish and Seafood, Eggs and Dairy, Other (For More Information On This Report, Please Visit)
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