Probiotics Market growing at a CAGR of 7.5% by 2030 – IMR


Introduction to Probiotics:

Probiotics Market was estimated at USD 63.70 Billion units in 2021, are estimated to gain a revised size of USD 105.68 Billion by 2028 growing at a CAGR of 7.5% globally.

Probiotics are live microorganisms, typically bacteria or yeasts, that offer various health benefits when consumed in adequate amounts. They are often referred to as good or friendly bacteria because they can promote a healthy balance of microflora in the digestive system. These microorganisms naturally occur in certain fermented foods like yogurt, kefir, kimchi, and sauerkraut. They can also be taken as supplements, available in various forms such as capsules, tablets, and powders. Probiotics work by replenishing and maintaining the population of beneficial bacteria in the gut. They aid in digestion, assist in the absorption of nutrients, and support a robust immune system. Additionally, they can help prevent the overgrowth of harmful bacteria that can lead to digestive issues, such as diarrhea and irritable bowel syndrome (IBS). It is important to note that not all probiotics are the same, and different strains may have varying effects. Therefore, it’s advisable to consult a healthcare professional before starting any probiotic regimen, especially if you have specific health concerns or conditions.

Major Key Players:

Aria Foods (Denmark), Lallemand (Canada), Danone (France), Nestle S.A. (Switzerland), Danisco (Denmark), BioGaia AB (Sweden), General Mills Inc. (US), Mother Dairy Fruits and Vegetables Pvt Ltd. (India) , Lifeway Foods Inc. (US), Chr Hasen Holding A/S (Denmark), Yakult Honsha Co. Ltd (Japan), Cell Biotech Co. Ltd. (South Korea), Probiotical S.P.A. (Italy), Kerry Group Plc. (Ireland), Evolve BioSystem (US), KeVita Inc. (US), Probi AB (Sweden)

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 Market Dynamics and Factors Influencing Growth:


The driving factor of probiotics popularity lies in their profound impact on gut health. These beneficial bacteria enhance the microbial balance in the digestive system, bolstering immunity, aiding nutrient absorption, and even influencing mental well-being. Their potential to alleviate various health issues fuels the growing interest in probiotic consumption.


Restraints in probiotic use include variable effectiveness, sensitivity to storage conditions, and potential side effects. Additionally, proper dosing and strain selection are crucial. Despite challenges, probiotics offer promising benefits for gut health, immunity, and overall well-being when used judiciously and under professional guidance.


Probiotics, beneficial bacteria, offer diverse health benefits. They bolster digestion, boost immunity, and may even enhance mental health. Industries like healthcare, food, and supplements are ripe for innovation. Research into personalized strains and delivery methods holds immense potential. Capitalizing on this trend could lead to groundbreaking health solutions.

Probiotics Market Segmentation:

Market Segmentation:

By Form: the liquid segment dominates the overall market growth of the Probiotic Market in the past few years and is expected to continue its dominance over the forecast period. People found liquid probiotics as an easy option. Swallowing tablets is difficult for some people and of course for babies’ so most parents prefer liquid probiotics for their babies.

  • Liquid
  • Dry

By Ingredient: The bacteria segment anticipated the highest growth in the Probiotic Market during the forecasted period. Probiotics are made of both bacteria and yeast. The most common probiotic bacteria can include lactobacillus and Bifidobacterium. Other bacteria are also used in the production of probiotic supplements.

  • Bacteria
  • Yeast

By Application: The food & beverages segment is expected to dominate the Probiotic Market share during the forecast period. The food and Beverage industry use Probiotics in huge amount mainly they are used in different dairy products, non-dairy beverages, infant formula, and cereals which help to generate higher revenue and increase the growth of the Probiotic Market during the analysis period.

  • Food and Beverages
  • Dietary Supplements
  • Animal Feed


By Function: The Preventive Healthcare segment is anticipating high growth in the Probiotics Market during the forecast period. Probiotics show many beneficial effects in preventing a wide range of disease conditions and improving health. Probiotics help to prevent various diarrheal illnesses and allergic disorders.

  • Regular
  • Preventive Healthcare

By End-user: The Humans segment is expected to dominate the Probiotic Market over the forecast period. Humans are the primary consumers of probiotic products. Also, humans consume probiotics in powder form or liquid form, in different food items and drink which supports the growth of the probiotic market in upcoming years.

  • Human
  • Animal

Distribution Channel: The hypermarkets & supermarkets segment is expected to dominate the Probiotics Market share during the forecast period. These are major distributors of probiotic products around the globe. These stores are more convenient for people and offer many discounts on the product so people are more likely to buy probiotic products.

  • Hypermarket/supermarket
  • Pharmacies
  • Specialty Stores

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For this report, Introspective Market Research has segmented the Probiotics Market based on region:

Regional Outlook (Revenue in USD Million; Volume in Units, 2023-2030)

The Asia-Pacific region is the dominant and fast-growing region for Probiotic Market during the projected period. This market is estimated to be driven by the increasing awareness among people related to probiotic products. Increasing awareness regarding the benefits of probiotics shows the increasing demand for all types of probiotic products

North America is contributing largely to the growth of the Probiotic Market during the projected period. Disorders like indigestion and stomach pain, high cholesterol, and high blood pressure are responsible for increasing dangerous problems and Heart-related diseases. Heart diseases are the leading cause of death for most people in the United States.

North America

  • US
  • Canada
  • Mexico

Eastern Europe

  • Bulgaria
  • The Czech Republic
  • Hungary
  • Poland
  • Romania
  • Rest of Eastern Europe

Western Europe

  • Germany
  • UK
  • France
  • Netherlands
  • Italy
  • Russia
  • Spain
  • Rest of Western Europe

Asia Pacific

  • China
  • India
  • Japan
  • South Korea
  • Malaysia
  • Thailand
  • Vietnam
  • The Philippines
  • Australia
  • New Zealand
  • Rest of APAC

Middle East & Africa

  • Turkey
  • Bahrain
  • Kuwait
  • Saudi Arabia
  • Qatar
  • UAE
  • Israel
  • South Africa

South America

  • Brazil
  • Argentina
  • Rest of SA

Scope of the Report:

The latest research on the Probiotics Market provides a comprehensive overview of the market for the years 2023 to 2030. It gives a comprehensive picture of the global Probiotics industry, considering all significant industry trends, market dynamics, competitive landscape, and market analysis tools such as Porter’s five forces analysis, Industry Value chain analysis, and PESTEL analysis of the Probiotics Market. Moreover, the report includes significant chapters such as Patent Analysis, Regulatory Framework, Technology Roadmap, BCG Matrix, Heat Map Analysis, Price Trend Analysis, and Investment Analysis which help to understand the market direction and movement in the current and upcoming years. The report is designed to help readers find information and make decisions that will help them grow their businesses. The study is written with a specific goal in mind to give business insights and consultancy to help customers make smart business decisions and achieve long-term success in their particular market areas.

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