Craft Beer Market 2019 Business Scenario- D.G. Yuengling and Son, The Boston Beer Company, The Gambrinus Company, Lagunitas Brewing Company

Craft Beer

Global Craft Beer Market Insights, Forecast to 2025

The Craft Beer Market Report contains in-depth information on key drivers, opportunities, challenges, industry trends, and market impact. The Craft Beer Market report also provides data on the company and operations, information on pricing; branding strategies, and target customers for the Craft Beer market, list of distributors/traders offered by the company. This research report includes major competition, market trends expected during the forecast year, and expected growth rates. The main factors driving and influencing growth market data and analytics are derived from a combination of primary and secondary sources.

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The following Companies are covered

D.G. Yuengling and Son, The Boston Beer Company, The Gambrinus Company, Lagunitas Brewing Company, Sierra Nevada Brewing Co., New Belgium Brewing Company, Bell’s Brewery, Inc, Deschutes Brewery, Minhas Brewery, Stone Brewing, Chimay Beers And Cheeses, Omer Vander Ghinste, Feral Brewing Co., Stone & Wood Brewing Co., Vagabund

Over the past couple of years, there has been a rise in demand for various traditional beers, which includes craft beer as well. Craft beer is one of the main types of beer which is processed with a traditional or non-mechanized procedure by small breweries. The American Brewer Association (ABA) defines craft brewery as ‘small’, ‘independent’ and ‘traditional’. The Annual production of 6 million barrels of beer or less, refers to small craft brewery. Whereas in independent craft brewery, less than 25% of craft brewery is owned and controlled by a beverage alcohol industry member.

The surge in demand for more beer styles coupled with increase in per capita income among the target customers has triggered the demand for craft beer in some of the key beer consuming regions. Craft beer is typically more expensive than standard lager beers. As a result, consumers with higher income are the prime customers for the global craft beer market. Higher incomes not only stimulates an increase in the demand for more expensive products but also stimulates the demand for more variety. It is thus, not surprising that the craft beer market expanded as incomes increased substantially in industrialized countries in the decades.

The Main objectives of this report are: 

  • To analyze global Craft Beer status, future forecast, growth opportunity, key market and key players.
  • To present the Craft Beer development in United States, Europe and China.
  • To strategically profile the key players and comprehensively analyze their development plan and strategies.
  • To define, describe and forecast the market by product type, market and key regions.

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Additionally, the report enables a market player not only to plan but also execute lucrative Craft Beer business strategies based on growing market needs by emphasizing leading competitor’s strategic moves which include recent mergers, ventures, acquisitions, business expansion, product launches, branding, and promotional activities.

Beer in general has been the subject of many government regulations. Regulations serve several objectives such as enhancing government revenues through beer taxes, protecting consumer health, protecting society from alcohol abuse, reducing the price of bread grains, and constraining market power. Similarly, with the surge in demand for craft beers, governments have endured two-way interaction with rules and regulation. On one hand, regulations have stimulated, or constrained craft brewing compared to microbrewers. On the other hand, the growth of craft brewing has induced changes in regulations that have facilitated the subsequent entry of craft breweries.

By product type, it is segmented into Ale and Lagers. Among these product types, ale accounted for a higher craft beer market share. The ale segment is further segmented into pale ale, brown ale, Scottish-style ale, porters, and stouts. Over the years, most of the beer consuming customers have developed a special preference for traditional beers such as pale ale, porters, and stout. This consumer perception has driven some of the key players in the global beer market to reinstate different types of traditional beers into the market. For instance, in 2019, Heineken launched a new line of craft beer for the UK market.

What are the market factors that are explained in the report?

Key Strategic Developments: The study also includes the key strategic developments of the market, comprising R&D, new product launch, M&A, agreements, collaborations, partnerships, joint ventures, and regional growth of the leading competitors operating in the market on a global and regional scale.

-Key Market Features: The report evaluated key market features, including revenue, price, capacity, capacity utilization rate, gross, production, production rate, consumption, import/export, supply/demand, cost, market share, CAGR, and gross margin. In addition, the study offers a comprehensive study of the key market dynamics and their latest trends, along with pertinent market segments and sub-segments.

-Analytical Tools: The Global Craft Beer Market report includes the accurately studied and assessed data of the key industry players and their scope in the market by means of a number of analytical tools. The analytical tools such as Porter’s five forces analysis, SWOT analysis, feasibility study, and investment return analysis have been used to analyse the growth of the key players operating in the market.

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